What is Usability Testing?
The creation of apps as corporate solutions has surged due to global demand for digitization and innovation in corporate services. However, the lack of proper usability tests during development has led to unsatisfactory user experiences, navigation difficulties, and missed growth opportunities.
But what really is usability tests and how they impact the final solution?
How it is made
In conducting a usability test, designers typically select a sample of representative users and observe their interactions with the system, posing planned and relevant questions. Test conductors collect quantitative and qualitative data to analyze and provide improvement recommendations.
What it solves
Usability testing is vital for assessing efficiency, effectiveness, satisfaction, and ease of use in digital products like websites, mobile apps, and software. It’s designed to identify issues and enhance user experiences, thus underscoring its importance for business.
